Agency
Files received from the brand
- Layout
- Technical wording
- Packaging specification
Revised artworkReturned for review
Packaging management software for brands From the request
to the approved artwork.
With control.
LinkFlow is packaging management software: it connects your team, agencies and suppliers, from request to artwork release.
Text readingSpelling checked
Braille readingpenne / 500 g
Artwork approvedMarketing, Regulatory and R&D
Brands that already organize their processes with LinkFlow
Creation and changes
Every stage moves forward.Your team follows along.
From the request to the released file, gather information, assign owners and follow the work of your team, the agency and the supplier.
Explore the creation and change workflowsPackaging change
Massa Pronta · Penne Rigate 500 g
Revise the Penne 500 g artwork.
The request gathers the goal of the change and the reference package.
Requested byBrand marketing
The request moves on to the internal brief.
The teams gather the packaging information.
- RegulatoryLabeling information
- MarketingGoal and references
- R&DPackaging specifications
Brief complete, ready for the agency.
Agency delivery
Artwork for review
The agency receives the brief and returns the artwork.
- Sent to the agencyRequest, brief and materials
- Back to the projectArtwork for review
The artwork returns for the teams' decision.
Each team reviews the artwork and records its decision.
- Regulatory1Labeling checked.Approved
- Marketing2Text reviewed.Approved
- R&DApproved
The brand checks every approval before releasing.
Artwork approved, organized and available to the supplier.
- RepositoryFinal file organized
- SupplierAccess granted by the brand
Your brand coordinates the release and the access.
Review and approval
The detail that goes unnoticed
can become a new version.
Review the artwork in the browser, note adjustments in the right spot and gather each team's decisions before releasing the file.
Show what needs to change with comments linked to the exact location.
Agencies and suppliers
Your brand connects
creation to production.
Bring the agency's and the supplier's work together around the same package. Your team guides the adjustments, follows the approvals and shares the released artwork.
Files and
guidance
guidance
Revised
artwork
artwork
Your brand
Penne Rigate 500 g
Massa Pronta
Defines the participants
and the access.
and the access.
Released
file
file
Supplier
Brands, products and SKUs
Everything about each SKU,
in one place.
Organize your portfolio by brand, product and SKU. Gather files, workflows, approvals and history in the context of each package.
Massa Pronta / Penne Rigate
Tradicional 500 g
Files and work linked to the SKU.
NameSharing
MP_PENNE_500G_ARTE_FINAL.ai09/15/2026 • 35.96MBApprovedSupplier
Especificacao_Penne_500g.pdf09/02/2026 • 1.82MB
Briefing_alteracao_modo_de_preparo.docx09/01/2026 • 0.64MB
Fonts.rar09/15/2026 • 0.32MB
The artwork and its references stay linked to the same package.
Packaging change
CompletedPreparation instructions revision
- Request
- Brief
- Agency
- Approval
- Completion
Final artwork organized in the SKU.
The workflow stays available for reference, next to the packaging files.
Penne 500 g artwork
Decisions recorded by team.
Marketing
ApprovedBrand communication and identity
Regulatory
ApprovedLabeling information
R&D
ApprovedPackaging specifications
Preparation instructions revision
The path of the change is recorded.
- Final artwork shared with the supplierYour brand
- Review completed by the teamsYour team
- Artwork sent for approvalAgency
- Preparation instructions revision requestedMarketing
In practice, with Casa Valduga
“Today our packaging approval processes are faster, more organized and more transparent.”
Product Analyst · Casa Valduga
- 50%less time approving artwork for new packaging
- 800+SKUs and their variations
- 6companies in the group
Frequently asked questions
Before the
next stage.
See how LinkFlow fits your brand's operation.
Talk to our teamWhat is LinkFlow?
LinkFlow is packaging management software. It brings together the SKU portfolio, creation and change workflows and artwork approval for brands in food, beverages, cosmetics, healthcare and other industries, and for packaging converters. Founded in 2019 in Blumenau, Brazil, and part of Grupo Blumenau, it serves customers in 13 Brazilian states, Chile and Ecuador.
Is LinkFlow for brand owners?
Yes. The platform helps the brand organize its products and packaging, follow creation and change projects and gather approvals from internal teams and partners.
Can I use it for both creation and changes?
Yes. You can set up workflows for new launches and for changes to existing packaging, with stages and owners for each process.
Can agencies and suppliers take part?
Yes. External participants can be included in the process and access the projects and files shared with them, according to the access your organization defines.
How does artwork review work?
Teams view the files in the browser and record their decisions. Tools such as annotations, barcode reading and braille reading support the review. In the demo, our team shows the features and how they apply to your process.
Can the workflows follow my company's process?
Yes. Stages, owners and approval rules can be defined according to the brand's operation. The LinkFlow team helps assess the right setup during onboarding.
From our blog
Packaging management in practice.
Articles in Portuguese See all articles
Shall we talk about your packaging?
Tell us how your team works and request a LinkFlow demo.